topviphouse

Plimus Payment Module for osCommerce

Hello,  here you can download the unique Plimus module for your oscommerce script , i used to sell this script for approximatively $30 but i decide to give it here for FREE.
This easy to install Plimus payment module lets you integrate the Plimus payment gateway into your oscommerce script an a matter of secondes and start accepting credit card and paypal payment from your customers instantly, the script works also with cubecart.
If you did not download the script yet do it now osCommerce Plimus Module and start installing it as bellow:

1. Unzip and upload all the content inside the included /catalog/ folder to the folder where your shops files are located on your server.

2. Go into your shops admin modules >> payment , choose and install the “Plimus including paypal and credit card”  module and fill out the required info.

3. Go to http://www.plimus.com  login to your account and  set up the return urls to your shop which should be:

 http://www.YOUR-SHOP.com/checkout_process.php

or if you use ssl

https://www.YOUR-SHOP/checkout_process.php
4. In your web shop admin first set the plimus module to test mode , which makes it possible to try out the whole plimus process and see that everything is working.

5. In your web shop admin set the plimus module to production and you are ready to go.

6. (Optional)   If you registred a subdomain on your plimus account, you may set up it by selecting “Use subdomain”  into your shops admin modules.
For other informations or support, feel free to send messages to chaouch.salah@googlemail.com

link popularity

No company likes sitting idle in web space. It is extremely painful for them to realize that they are falling miserably short on traffic as this implies oblivion for the company. Companies use SEO firms to rise on the ladder of Google ranking. Obviously higher Google ranking determines higher traffic for the site; this invariably materializes to greater sign-ups and subsequently higher revenue-generation.

This also brings us to the concept of link popularity. It fathoms the extent to which a website is visible on the net. Put simply, it is the cumulative figure which corresponds to the external websites that link to the site and the inbound links which a website keeps. Google is choosy and fairly prudent in judging a site’s well-being.

In Google’s eye, a link’s popularity is judged by the quality of website it adheres to and not the quantity by itself. This probably explains why people try floating their article in reputed web directories and the directories produce stringent norms for the acceptance of an article. In this regard, themed search engine optimisation plays a great role.

Good link popularity helps a site avail myriad benefits. Primarily it opens access area for traffic to visit the website. With enhanced link popularity, quality traffic is just few meters away.

Top search engines like Google, Yahoo and MSN do not only look at the website content for giving it a thumb up in ranking. It also measures a website’s link popularity. They look for back links to judge approval gained by the particular website from other websites. Google may be attracting brickbats for its shabby algorithms and sandbox techniques but its Page Ranking technique is quite above par in analyzing the back links. It meticulously judges the anchor texts and the authenticity and relevance of the back links.

Let’s take an instance. Two websites have a same theme. In such an event, link from website A to website B using a text that comprises of keywords pertaining to website A will increase the authenticity of website A in the eyes of Google search bots.

Champion search engines look for links to cache web pages. More links for a website implies they will be cached frequently. Frequent caching is truer for sites regularly updating their content.

Link popularity can be enhanced through exchange of links. This fact is a microcosm for life. We spread to a greater territory by exchanging, sharing and developing ideas. Websites just need to focus on finding related websites and requesting them for an exchange of links. Participation in forums, blogs and myriad new groups across the web scene help in increasing popularity.

Websites often create affiliate programs. This certainly enhances the number of incoming links. By far the most fruitful way of increasing link popularity is to align to online web directories. Such directories are behemoth of articles and blogs floated by different sites. They have great mass appeal and are accessed by extremely high number of traffic; needless to say, if they accept a company’s submission, it stands a great chance of being siphoned by Google.

The worrying factor for such online directories is certain recently introduced unethical practices within their domain. Online directories are using company’s e-mails for selling to third parties which then use it for nefarious junk mailing like selling Viagra online. . Further they take a lot of time for accepting submission.

Before aligning to an online directory for increasing link popularity, it is important to judge whether a directory has sold its services to a networking unit. In such an event all the article-seekers for a particular online directory are flooded by futile newsletters from the networking group. This can be quite harassing.

Internal links building

The importance of a solid link building campaign when promoting a website is almost always mentioned when discussing search engine optimisation SEO techniques. However a related topic that arises less often relates to the importance of utilising internal, as well as external, links. Internal links have numerous benefits, not only do the make the website easier to navigate (for both users and the search engine spiders that will index each page of a website), but they also help to strengthen particular pages. This article is going to look at some of the best ways to implement external linking, and also explain how these methods will prove beneficial to the website.

It has been reported that search engines place more emphasis on links that are included within the actual text of a website. When trying to strengthen a webpage then it can be a great idea to find other related pages on the website and link from the copy on these pages back to the page that is to be strengthened. This also provides the opportunity to use an appropriate keyword as the anchor text which will strengthen the website for this particular phrase

Internal linking also provides opportunity to spread strength from one page onto other weaker pages. Often the vast majority of external links point to only one or two of the major pages on a website. By placing internal links on these strong pages linking to other weaker pages will provide these weaker pages with a boost; thus increasing their likelihood to be picked up by search engines

Another related area that cannot be underestimated is the importance of having a sitemap that provides internal links to every page on the website. Both HTML and XML sitemaps should always be included for a couple of reasons. HTML sitemaps are primarily for visitors to the site as they provide a single page from which they can navigate to any position on a site. XML sitemaps are used to ensure that search engine spiders will crawl every single page on the site, ensuring that they are indexed and eligible to appear in the SERPs (Search Engine Results Pages).

Overall, as I have outlined above, internal linking can be a valuable method of strengthening a website in regards to particular keywords, as well as providing a method of spreading strength throughout an entire site, rather than having it focused on one or two pages. It is important to remember that in optimizing a website a single technique like this is not intended to be used alone. Instead it is important to employ as many ethical optimisation techniques as possible to achieve the maximum results

The difficulty of search engine positioning result

The SEO (search engine optimizing) business has emerged as a major player in the internet business marketplace. Webmasters and website owners always arrive to a stage where they wonder why their business fail in making money, despite catchy domain name, excellent design and amazing Flash animation in the home page. The first one to blame is the webmaster, which is always at hand because he only has to deal with servers, hosting features, market analysis, programming languages, HTML design, art, copywriting, customer support and related tasks.

When the webmaster realizes the need for visibility and SE free trafic , usually looks for SEO services. Selecting a SEO company is not easy, because their methods are secret, and their results difficult to compare. It is common to detect SEOs that are not available because they are busy selling their own stuff and enjoying the results, and SEOs ready to sell services in order to collect some money while learning how to do the job.

Most of the SEOs charge a fixed fee, which can depend on the number of pages, number of keywords, languages in case of bilingual sites, and maybe words, in extensive websites. Internal links are another pricing factor, because linking usually goes together with complexity.

If we need to make a SEO quote we also assess the current SEO status, because is easier to work with a new site, where any result will be welcome, than optimizing an established website, with decent PageRank, many incoming links and a structure that needs to be respected to avoid loss of existing traffic. It is also likely that someone had started doing SEO work, and the obvious steps are already taken, forcing us to concentrate on subtle, controversial or hard-to-implement changes. We made a first attempt to an online SEO cost calculator based on number of pages and keywords, but we still use a lot of guessing and risking for our budgets.

The client very often wants us SEO to work on a SE-positioning-results basis. So, if we do not get results, we do not collect any payment. Inexperienced site owners are an easy prey. I can offer them a first screen in Google under Joe Average Butcher store, and get away with it. However, when clients demand a first screen under sex site or mp3 CD we are in some trouble.

Measuring the difficulty and/or merit of a given positioning status can be useful for:

- charging SEO customers on a results basis
- establishing the value of a SEO technique, tool or company
- appraising domains or developed websites
- choosing keywords before starting a SEO campaign, in order to pick up reachable targets (not to easy, not to difficult)

The existing competition for a keyword has two meanings in this context. One is the probable difficulty of ranking, because it is likely that good SEOs have entered that market. The other is the possible value for the client once we manage to rank at the top, since a lot of searchers will probably mean a lot of traffic as a prize for any good ranking.

Contrasting with the strategic value of SE Positioning, there is no published index or method for measuring SE positioning results. We did not find any such measure, while searching for these and related terms:

measure SE positioning
‘SE positioning measure’
‘SE positioning results’
‘SE positioning index’

So, if someone created some wise SEO Rate or Index, he did not know enough SEO to make it appear in Google… Bad sign.

(I might be including relevant keywords in this article for indexation sake… sorry for that ;))

SEO companies do not share a standard, and when they need to compete, they run positioning contests with a fixed, arbitrary keyword. So, if you search under mangeur de cigogne (stork eater) you will be surprised to see 153,000 results, mostly arising from a well known SEO contest. The real world SEO contest is the word SEO, which is the top prize for most SEO companies, and has 28 million Google SERPs. Getting to the 20th post of those is much harder than being on top of the 10 million that search for optimized page, as we are. Or getting first out of the 2 million that search in Spanish for promocion de sitios (sites promotion), which was comparably a piece of cake.
As you see, I am using the number of Google indexed pages as a measure of popularity. If you are 1st among one million that is good. But, is it better to be 2nd among 2,000,000? How about 10th among 20,000,000?

What we all know is that being 20th among 100,000 beats being 50th among 1000 million, just because nobody ever cares to search for a 50th positioned website.

So, we first suggested:

Keyword SEPI - Search Engine Positioning Index = Total page number / Position ^ 2)

The Google Positioning Index for my page positioned 1st under Google First Place would be:

185 / 1 ^2 = 185

This is a usable index, but it is still incomplete.

It happens that being first under improve womanhood (240,000 results) seems to be quite easy for experienced SEOs, while improve manhood (500,000 results) seems almost impossible. Why? Because the first 100 results under Womanhood are there by pure chance, while the first 100 under Manhood are there because savvy SEOs trying to sell Viagra made a hard-to-beat effort to be there.

For a quality estimation of positioning difficulty we need to analyze the first 10 sites in the SERP, look for PageRank, backlinks and optimization status, among other factors.

To detect if a keyword is very competitive and searched for we have several methods. We can count the number of AdWords, which reflect the interest of webmasters for that keyword. Also, when SEOs fail positioning a site in the organic (free) SE results, they pay a PPC campaign such as Adwords. We also use the Overture Keyword Selection Tool, which provides statistics on monthly searches.

The market variables are a different story. If our client wants to be first among ’stork eater’ we will have a very hard job getting him there, although there is not commercial value on that keyword whatsoever.

The best estimating of Keyword Difficulty is a complex formula deviced by the authors of seomoz.org . It is free, and it takes into account many the factors, like:

# of results in Google, Yahoo and others
# of results with and without quotes
# of paid ads
Alexa ranking

Keyword Difficulty goes from 0 to 100%, although I never found any keyword higher than 0.5. Sex, hosting and Brittney all are around 0.45. Very weird keywords are usually 0.2 or so.

Thus, Total Results and Keyword Difficulty are used to calculate our new index. These factors influencing positioning difficulty were chosen because they are relatively easy to calculate. However, I wish I knew all what it takes to be always first in SERP. Of course, that is a valuable commercial secret.

A good Search Engine Positioning Index should be:

- Reproducible
- Consistent
- Non-manipulable
- Easy to calculate
- Accepted
- Non-proprietary
- Free (or cheap)

Then, I propose:

Keyword SEPI = Total page results for the keyword searched between quotes in Google * Seomoz.org Keyword Difficulty ^2(to the square) / (Position ^2)

Keyword SEPI is: Keyword Search Engine Positioning Index

To analyze multi-keyword results, such as those coming from a campaign, a tool or a SEO company, we consider the sumatory of the partial SEPIs.

Top 10 Search Engine Listing and Ranking Tips

There are many companies offering ‘first page ranking’ services guaranteeing top page listing in the major search engines for as tittle as “first page ranking on google”  and there is a big chance that you ending up viewing this page while you have searching that keyword. The problem is the search terms that gain these results are unlikely to allow prospective customers to find your website. For the website www.chaouchsalahsecret.com first page ranking can easily be achieved for the search terms, ‘chaouchsalah’, ‘chaouchcom’, ’salahcom’ and ‘www.chaouchsalah.com’. Technically this has completed the ranking companies side of the agreement, but no one looking for an accountant is likely to find the site.

The ranking company will tell you they will ‘work towards gaining top ranking’ for your preferred keywords and terms, but ‘it will take time’ and will cost you more.

So why not try and do it yourself?

How do you actually getting top ranking? Unfortunately the reality is that it will take time but there are several extremely effective techniques that are invaluable and will speed up the listing and ranking process:

Submitting your site monthly to the major Search Engines using a guaranteed inclusion service or simply manualy. Submitting monthly will increase the value of your website in the eyes of the search engines.

Change your site content and Meta Tags before each submission. This will over time enabling multiple listings for a single URL

Incoming links from highly ranked sites. Try contacting sites similar to yours though not direct competition, and request mutual or ideally exclusive links to your site.

The frequency of keywords used in the text of your site. Applying these Top 10 Search Engine Listing and Ranking Tips wil gurant your site visibility and eventualy your site value.